JCPR Blog

In reading news of the coming insider-trading trial of Galleon Group founder Raj Rajaratnam, we’re reminded of the critical importance of reputation management, particularly in the financial industry. According to The Wall Street Journal, the [...]

According to some theorists, reality is composed of information – not matter. What does this mean for businesses seeking to thrive, and communicate, in an information age? A recent book review in The Wall Street Journal (“Little Bits Go [...]

Twitter has many benefits and tools to offer businesses, like expanding your clientele, networking and promoting your company’s special offers and news.  But what are some of the “dangers” of Twitter? Recently, Chrysler, [...]

Everyone from Barack Obama to your local pizzeria has a Twitter account these days.  But what are the benefits of having a Twitter account, and how do you actually use Twitter? A little background: Twitter started as a means for an individual [...]

An Editorial What? Many print media outlets provide an editorial calendar, which outlines topics that will be covered in upcoming calendar months. Some publications will articulate special features for the month and regular columns that will appear [...]

If you are currently enrolled in public relations courses at your school, you have already taken the first step in launching a successful career in PR— and getting to know the basics is key! This applies to business/marketing, journalism [...]

Anyone who has a passing familiarity with email, blog platforms and online communities probably reads and writes more words per day than our grade school grammar teachers could have ever imagined. But with no one to mark up our run-on sentences [...]

The hardest assignments writers tackle are almost always the shortest. Brevity is not just the soul of wit – it’s essential to clear communication. Unfortunately, getting a point across concisely is not as easy as it looks.